BBC
"This is a terrific initiative to help the fight against the world's largest single
disease killer of children, malaria.
The BBC is delighted to help. We will start by encouraging 5,000 staff, family members,
friends and other colleagues and contacts across the world to swim. We expect the
swims we generate to be in many different countries to reflect where we live and
work.
Our involvement will echo the spirit behind World Swim Against Malaria: we are not
a swimming organisation but many of us and our friends and families can swim. That
qualifies us to participate.
World Swim Against Malaria comes at a time when there has never been a greater need
to combat malaria and stop people dying needlessly and in unacceptably large numbers.
Somewhere in the world, one child dies of malaria every 30 seconds. That's the time
it took you to read this."
Michael Hastings, Head of Corporate & Social Responsibility, BBC